FAQs
Promotion stationary and publishing
The holographic techniques described above can be used for a variety of applications. Because of their method of manufacture, photopolymer and embossed holograms are most commonly used for promotion, stationary and publishing. After the method of manufacture, application is probably the biggest issue, (and stumbling block).
Several specialist holographic foil stampers can foil block holograms in register. Alternatively the images can be produced as stickers and using pressure sensitive application machines, stick the holograms on. The third option is to hand apply the stickers, and there are companies who provide this service. For small runs (10,000), hand application is actually often the cheapest route.
Many books have been published using holograms as the central theme. The first significant example was the Mirror Stone that led to a series of similar children's books by the publisher.