Case Studies
Client
View Holographics wins Saatchi & Saatchi as client
Project
View Holographics were asked to produce an attention-grabbing lenticular for use on the front cover of leading re-insurance trade magazine, Global Reinsurance.
Saatchi & Saatchi’s client, Tokio Marine, used the lenticular at the re-insurance industry’s annual rendezvous in Monte Carlo.
Nikki Easton from NewsQuest Media said, “I’m very pleased to say that the client and the large crowd at a huge trade gathering in Monte Carlo were wowed by the lenticular on the front cover of our magazine Global Reinsurance. We were, to coin a phrase, the talk of the town! It was lovely to get all the interest at such an important gathering.”
Lenticulars are a significantly lower cost option than digital holograms but can be just as effective when used correctly. Front covers of magazines, posters, post cards, invitations, brochures and mailers are all suitable for use with lenticulars.
